A magazine who loves to share simple and beautiful things.
Launched in 2015, Coalshade was an online independant platform based in Paris.
I mixed content creation, episodic programming with fashion events, exclusive interviews allowing brands and artists to tell the stories behind their collections.
As a founder and creative director I developed concepts and aesthetic guideline for the platform and social media. I styled and did the artistic direction for exclusive editorials, campaigns and collaborations.
My partnership included photographers such as Laurie Lou, Will & Joan, Antoine Bedos, Elise Notseck, Clara de la Porte, Norman Lemay, Matthew Avignone, Atarah Atkinson… and the super model Teddy Quinlivan for our very first editorial !
My motto was CREATIVITY offering a unique point of view of contemporary fashion.
Actually working on a paper version, you can discover on the following webmagazines our past 4 years !